Kickstarter of the Week Revisited: A review of Traü Athletic Underwear (Campaign ends December 3rd!)

A few weeks ago, we highlighted a Kickstarter campaign for Traü Athletic Underwear, a multi-functional undergarment perfect for running, hitting the gym, hiking, or any other outdoor activity. Here is a description about their underwear via their campaign:

I’m proud to share Traü with all of you.  Made from bamboo with just a touch of spandex, I think you’ll find Traü to be the ideal combination of a great fit, all natural materials and durability. And they’re handmade right here in the U.S.A, Oakland, CA. We also have a 100%, no questions asked, money-back guarantee so if you’re not satisfied, let us know and we’ll take care of you. I hope you enjoy them as much as I’ve enjoyed the journey!

My vision with Traü is to not only build the best product to support you in your own personal health journey to living a better life from the inside out, but also to use Traü as a platform to build community and support for all of those seeking support to live better, more healthy lives and bettering the community around them.

Product: Traü Athletic Underwear
Location: San Francisco, CA
Funding Status: ~$14,000 of $30,000
End Date: December 3, 2019
Pledge for: ~$28+
Delivery Expectations: February 2020

We were lucky enough to grab a couple pairs to try out and have already put them through some basic testing. I have worn these multiple times over the past few weeks, complete with a few washes (thank goodness).

First things first, they feel great when putting them on – dare I say buttery smooth. If underwear isn’t comfortable, what’s the point in wearing it? There’s not much more I can say other than their bamboo fabric really gives it a nice texture and are a joy to wear. They fit longer than many boxer-briefs, and I believe that is purposeful. While they can absolutely be worn as casual underwear, they are designed to be worn under workout clothes to offer support and comfort. The longer fit, as well as the four-way-stretch, is appreciated when a lot of bending, squatting, and otherwise leg-exposing movements are being done.

It’s easy to understand that the qualities in these are something that every male runner would appreciate. They are sweat-wicking and odorless (due to the bamboo) and hold up well to wetness…down there. I still smelled myself in them after a long run (I’m gross), but truly it wasn’t as bad is it could have been. During shorter and less sweat-dominant workouts, it was evident that they accomplished this to their fullest potential.

The hopeful addition of six new colors as part of the Kickstarter campaign look fantastic and will really add to their portfolio.

The price is definitely an investment, but even from just a few weeks of wear, I think these are gonna hold up nicely and last quite a while. I strongly urge you to purchase via the Kickstarter, as you will be saving a whopping $12 off per pair (MSRP: $40) by doing so. They also mention on their website that $1 from every product sold will be donated to Athlete Ally, Athletes Care, and SPORTS For Exceptional Athletes.



Thank you to Traü for providing us with samples. Please read our transparency page for info on how we do our reviews.

About Author

Matt Rasmussen lives in Keizer, Ore. with his wife and three daughters. He enjoys watching hockey, going to as many breweries (618) and wineries (152) as he can, and all things Canada (he was born there). Matt was raised as a baseball player and officially transitioned over to running in 2010.

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