Billed as a self-help book, Spartan Up! written by Spartan Race founder, Joe De Sena, can be seen as a motivational book or a shameless plug for the Spartan Race. Either way, this often strongly worded book is not for the faint of heart. Spartan Up! challenges those who have settled into society’s “everyone gets a trophy” mentality.
Joe De Sana, founder of the well-known Spartan Race series, has a hot new book about to hit the shelves. Spartan Up! is a “take-no-prisoners guide to overcoming obstacles and achieving peak performance in life” and will be out on May 14, 2014. De Sana uses the Spartan Race as a metaphor for life. His motivational book compares the obstacles in his world-famous events to the obstacles we face every day.
