Seeing Pink: Surfside Supply Brings Spring Color to the PNW

If there’s any time of year where pink is king, it’s right now. From February’s season of love, to the first blossoms of cherry trees and early spring flowers in March, all the way to Easter celebrations—pink is everywhere. Heck, if you’re a new Portland Bangers fan, you might be wearing more pink than ever.

For me, though, pink season never really ends. I don’t know why, but I’ve always loved the color. It’s bold and unique without being over the top. Flashy, but not in-your-face. It stands out in a way that feels confident rather than loud—and that’s a balance I’m always drawn to.

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And if you’re anything like me (or you’re just looking to liven up your casual wardrobe with some solid PNW flair), one of our favorite casualwear brands—Surfside Supply Co.—has no shortage of great pink options right now.

Nick Slub Pocket Tee

Simple, straightforward, and classic. This poly-blend tee features a subtle slub texture, a clean chest pocket, and an easy, casual fit. It’s the kind of shirt you don’t overthink—throw it on and go.

Cashmist Fleece Quarter Zip

If you’re aiming to go a bit more upscale, this is the move. Quarter zips are inherently refined and polished, and in pink, this one edges slightly into “preppy yacht on the water” territory—which could be a feature or a bug, depending on your vibe. Either way, it’s the most immediately wearable option this spring thanks to its heavier fleece, ribbed cuffs and waist, and ultra-soft feel. Definitely a piece you’ll reach for often.


At the end of the day, Surfside Supply’s men’s lineup is full of elevated classics that fit right in here in the Pacific Northwest—timeless, comfortable, and just interesting enough to stand out. And if pink is your thing (even just seasonally), now’s the time to lean into it.

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